Vrat of Sri Sri Ananta Dev is celebrated on the fourth day of Vadrab month Shuklaphatra Chaturdashi Tithi. This holy day is dedicated to Lord Vishnu. This practice of worshiping Vishnu and Ganesh is also practiced. It is said that Gajanan himself takes an eternal vow. Both men and women observe this eternal fast on Eternal Fourteenth Tithi, wishing for happiness and harmony.